Privacy policy

PRIVACY POLICY

Last updated: May 7, 2026

When we use the term "personal information," we are referring to information that identifies or can reasonably be linked to you or another person. Personal information does not include information that is collected anonymously or that has been de-identified so that it cannot identify or be reasonably linked to you.

Personal Information We Collect

We may collect or process the following categories of personal information, depending on how you interact with the Services, where you live, and as permitted or required by applicable law:

  • Contact details including your name, address, billing address, shipping address, phone number, and email address.
  • Financial information including credit card, debit card, and financial account numbers, payment card information, transaction details, form of payment, and other payment details.
  • Account information including your username, password, security questions, preferences and settings.
  • Transaction information including the items you view, put in your cart, add to your wishlist, or purchase, return, exchange or cancel, and your past transactions.
  • Communications with us including information you include when sending a customer support inquiry.
  • Device information including information about your device, browser, or network connection, your IP address, and other unique identifiers.
  • Usage information including information regarding your interaction with the Services, including how and when you interact with or navigate the Services.

Personal Information Sources

We may collect personal information from the following sources:

  • Directly from you when you create an account, visit or use the Services, communicate with us, or otherwise provide us with your personal information.
  • Automatically through the Services from your device when you use our products or services or visit our websites, and through the use of cookies and similar technologies.
  • From our service providers when we engage them to enable certain technology and when they collect or process your personal information on our behalf.
  • From our partners or other third parties.

How We Use Your Personal Information

We may use personal information for the following purposes:

  • Provide, Tailor, and Improve the Services. To process your payments, fulfill your orders, manage your account, arrange shipping, facilitate returns and exchanges, and create a customized shopping experience for you.
  • Marketing and Advertising. To send marketing and promotional communications by email or other channels, and to show you relevant advertisements on our Services or other websites.
  • Security and Fraud Prevention. To authenticate your account, provide a secure shopping experience, and detect or take action regarding fraudulent or malicious activity.
  • Communicating with You. To provide customer support and maintain our business relationship with you.
  • Legal Reasons. To comply with applicable law, respond to valid legal process, and enforce our terms and policies.

How We Disclose Personal Information

We may disclose your personal information to third parties in the following circumstances:

  • With Shopify, vendors and other third parties who perform services on our behalf (e.g. payment processing, data analytics, customer support, cloud storage, fulfillment and shipping).
  • With business and marketing partners to provide marketing services and advertise to you.
  • When you direct or consent to our disclosure of certain information to third parties.
  • Within our corporate group or affiliates.
  • In connection with a business transaction such as a merger, to comply with legal obligations, or to enforce applicable terms of service.

Relationship with Shopify

The Services are hosted by Shopify, which collects and processes personal information about your access to and use of the Services. Information you submit may be transmitted to and shared with Shopify as well as third parties that may be located in countries other than where you reside. To learn more about how Shopify uses your personal information, visit the Shopify Consumer Privacy Policy or the Shopify Privacy Portal.

Third Party Websites and Links

The Services may provide links to websites or platforms operated by third parties. We do not guarantee and are not responsible for the privacy or security of such sites. Our inclusion of such links does not imply any endorsement of their content or operators.

Children's Data

The Services are not intended for use by children. We do not knowingly collect personal information about children under the age of majority in your jurisdiction. If you are the parent or guardian of a child who has provided us with their personal information, please contact us to request its deletion.

Security and Retention of Your Information

No security measures are perfect or impenetrable and we cannot guarantee complete security. How long we retain your personal information depends on factors such as whether we need it to maintain your account, provide Services, comply with legal obligations, or resolve disputes.

Your Rights and Choices

Depending on where you live, you may have some or all of the following rights:

  • Right to Access / Know — request access to personal information we hold about you.
  • Right to Delete — request that we delete personal information we maintain about you.
  • Right to Correct — request correction of inaccurate personal information.
  • Right of Portability — receive a copy of your personal information and request transfer to a third party.
  • Right to Opt out of Sale or Sharing for Targeted Advertising — you may opt out here. If you visit our website with the Global Privacy Control signal enabled, we will automatically treat this as an opt-out request.
  • Managing Communication Preferences — you may opt out of promotional emails at any time using the unsubscribe option in our emails.

If you reside in the UK or European Economic Area, you may also have the following rights:

  • Objection to Processing and Restriction of Processing — you may ask us to stop or restrict processing of your personal information for certain purposes.
  • Withdrawal of Consent — where we rely on consent to process your personal information, you have the right to withdraw it at any time.

Complaints

If you have complaints about how we process your personal information, please contact us using the details below. You also have the right to lodge a complaint with your local data protection authority. For the EEA, you can find the relevant supervisory authority here.

International Transfers

We may transfer, store and process your personal information outside the country you live in. Where we transfer personal information out of the European Economic Area or the United Kingdom, we will rely on recognized transfer mechanisms such as the European Commission's Standard Contractual Clauses.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our practices or for legal or regulatory reasons. We will post the revised policy on this website and update the "Last updated" date accordingly.

Contact

Should you have any questions about our privacy practices or this Privacy Policy, or if you would like to exercise any of your rights, please contact us:

BLENIN — operated by Aluna Group s. r. o. Budovateľská 672/15, 919 43 Čífer, Slovakia IČO: 57 532 907 | Reg. no.: 62968/T, Sro, District Court Trnava Email: info@blenin.shop Phone: +421 919 181 379

For the purpose of applicable data protection laws, Aluna Group s. r. o. is the data controller of your personal information.